Destination marketing and destination image


BİRDİR S., DALGIÇ A., BİRDİR K.

in: The Routledge Handbook of Destination Marketing, DOĞAN GÜRSOY, CHİ CHRİSTİNA, Editor, Routledge, Abingdon, Oxon, pp.71-81, 2018

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2018
  • Publisher: Routledge
  • City: Abingdon, Oxon
  • Page Numbers: pp.71-81
  • Editors: DOĞAN GÜRSOY, CHİ CHRİSTİNA, Editor
  • Isparta University of Applied Sciences Affiliated: Yes