Sosyal Medya Krizlerinin Marka İmajı Üzerindeki Etkisi: Patiswiss Çikolata Örneği

ALTUNAY H. T., ALKAÇ D.

X-INTERNATIONAL EUROPEAN CONFERENCE ON INTERDISCIPLINARY SCIENTIFIC RESEARCH, Zürich, Switzerland, 27 - 28 August 2024, (Summary Text)

  • Publication Type: Conference Paper / Summary Text
  • City: Zürich
  • Country: Switzerland
  • Isparta University of Applied Sciences Affiliated: Yes