Bütünleşik Pazarlama İletişiminin Kongre Turizminde Sosyal Medya Kullanımına ve Etkinlik Pazarlamasına Etkisi

GÜCÜN S., TÜFEKCİ Ö. K.

Journal of Current Research on Business and Economics, vol.9, no.2, pp.97-112, 2019 (Peer-Reviewed Journal)

• Publication Type: Article / Article
• Volume: 9 Issue: 2
• Publication Date: 2019
• Journal Name: Journal of Current Research on Business and Economics
• Page Numbers: pp.97-112
• Isparta University of Applied Sciences Affiliated: Yes