Examining The Mediating Effect of Brand Equity and E-WOMM on the Influence of Consumer Cultural Ethnocentrism on Perception of Perfectionism: Research on TOGG

AKBIYIK F.

Journal of Anatolian Cultural Research (JANCR), vol.8, no.3, pp.498-519, 2024 (TRDizin) identifier

  • Publication Type: Article / Article
  • Volume: 8 Issue: 3
  • Publication Date: 2024
  • Journal Name: Journal of Anatolian Cultural Research (JANCR)
  • Journal Indexes: TR DİZİN (ULAKBİM)
  • Page Numbers: pp.498-519
  • Isparta University of Applied Sciences Affiliated: Yes